Online Communication Business Assessment

 I decided to research and do my business assessment on TruFusion because I used to go to at least one class a day last year. I found their social media platforms to be very professional and sleek with easy access to online communication. On their main website they have a quick 'contact us' section that even narrows it down to your location in order to get a quicker reply. As well as having a video posted on youtube for what to do when taking your first class. At the top of the page they feature different classes they offer with a small clip also including your nearest studio and a section to join. Towards the middle of the page is TruFusions motive and different amenities, and the bottom featuring the contact us and links to their other social media platforms. They have it organized this way on purpose to grasp your attention in order to get you to take a class and I believe it's effective. The business clearly communicates an identity located in their motive stating "When you enter TruFusion, you are not just joining a gym, you are joining the TruTribe." The company could improve their online communication by making their 'contact us' section more accessible on instagram.